NEOM: The Futuristic Region Powering Saudi Arabia’s Vision 2030

Launched in 2017 by His Royal Highness Prince Mohammed bin Salman bin Abdulaziz, Crown Prince and Prime Minister, NEOM is a bold initiative in northwest Saudi Arabia backed by the Public Investment Fund (PIF). Designed as a global hub for innovation, clean energy, and sustainable living, it is powered entirely by renewable sources.

More than just a city, NEOM is a region that focuses on people and nature. It supports Vision 2030 by introducing new ways to live and work, combining innovative technologies, green industries, and world-class tourism. In this blog, we’ll explore what NEOM offers, why it matters, and how individuals and investors can be part of this transformative project.

Inside NEOM: A Bold New Region

NEOM is a mega-project located in northwest Saudi Arabia, spanning 26,500 square kilometres of desert, coastline, and mountains. It’s not just one city; it’s a region comprising multiple distinct zones, each with its own focus, ranging from clean industries and energy to biotech, sports, food, and next-generation mobility.

At its core, NEOM is envisioned as a living laboratory for the future, where clean energy powers daily life, artificial intelligence (AI) enhances urban planning, and economic growth aligns with environmental preservation.

NEOM’s Prime Location: Red Sea Meets Opportunity

NEOM is strategically located on the Red Sea, near the borders with Egypt and Jordan. This gives it a unique position as a global trade and travel hub connecting Asia, Europe, and Africa. It’s within reach of 40% of the world’s population in less than a four-hour flight.

This location gives NEOM the advantage of:

• Trade access via the Suez Canal

• Year-round sunshine for solar energy

• Diverse landscapes including mountains, deserts, and coral-rich seas

Major infrastructure projects, including a new international airport, futuristic roads, and planned high-speed transport networks, are central to NEOM’s expansion.

The Strategic Role of NEOM in Advancing Vision 2030

NEOM plays a vital role in helping Saudi Arabia achieve its Vision 2030 goals. It’s designed to diversify the economy, reduce reliance on oil, and create new industries and job opportunities. Here’s how NEOM supports the national plan:

1. Economic Impact and Job Growth

NEOM is projected to contribute more than $48 billion to Saudi Arabia’s Gross Domestic Product (GDP) by 2030. By building entirely new sectors, including advanced manufacturing, biotechnology, digital services, and smart mobility, the Kingdom will help reduce its dependency on oil. 

NEOM is expected to create over 380,000 new jobs across various sectors, including technology, tourism, energy, construction, and logistics, thereby supporting inclusive economic growth.

2. Sustainability and Green Power Solutions

NEOM is committed to operating entirely on renewable energy, setting new global benchmarks for environmental stewardship. Initiatives such as Oxagon, a hub for clean industry, and ENOWA, which leads NEOM’s water and energy strategy, emphasise green hydrogen, circular economies, and sustainable urban development.

3. Tourism and Lifestyle Development

With destinations like Sindalah, a luxury island resort, and Trojena, a futuristic mountain tourism destination, NEOM is reinventing tourism in the region. These projects aim to position Saudi Arabia as a global travel destination while enhancing the quality of life for residents and visitors through modern infrastructure, world-class entertainment, and wellness offerings.

4. Smart Urban Innovation

NEOM is designed as a model for next-generation cities. By integrating artificial intelligence, robotics, and data-driven urban management, it promises seamless digital experiences across transportation, healthcare, education, and governance. From AI-powered traffic systems to autonomous services, NEOM will redefine how cities operate and how people interact with them.

NEOM's Key Projects and Destinations

The Line

A groundbreaking linear city spanning 170 kilometres, The Line redefines urban development with no cars, no roads, and zero carbon emissions. Designed to accommodate up to 9 million residents, it will be powered entirely by renewable energy and governed by artificial intelligence to manage transportation, utilities, and public services efficiently.

Oxagon

Positioned as the world’s largest floating industrial complex, Oxagon is dedicated to advanced manufacturing, automation, and sustainable energy industries. It will also feature a state-of-the-art logistics centre, including one of the most technologically advanced ports in the world.

Trojena

A premier mountain destination offering year-round tourism and recreation. Trojena will feature activities ranging from skiing and hiking to wellness retreats and digital sports. It is set to host the 2029 Asian Winter Games, marking the first time the event will be held in Saudi Arabia.

Sindalah

A premier luxury island resort located on the Red Sea, Sindalah serves as NEOM’s first tourism destination and gateway to the global yachting circuit. It will offer high-end accommodations, a world-class marina, fine dining, retail experiences, and bespoke hospitality services.

Investment Opportunities in NEOM

Backed by strong government support and strategic funding from the Public Investment Fund (PIF), NEOM opens the door to transformative investment across key sectors. It’s not just an opportunity, it's a chance to help shape the future.

Featured Sectors for Investment Include:

• Smart Infrastructure and Renewable Energy

• Health and Life Sciences

• Water Technologies

• Digital Economy and AI

• Sustainable Tourism

• Advanced Manufacturing

• Food and Agriculture Innovation

Explore official investment programs and early-stage development partnerships through the NEOM investor portal.

Advanced Infrastructure and Connectivity

NEOM is developing a future-ready infrastructure that prioritises seamless mobility, international connectivity, and intelligent urban systems. Key components include:

• NEOM International Airport, currently under construction

• Transportation networks managed by artificial intelligence

• High-speed rail and electric mobility systems

• Sustainable residential developments and energy-efficient architecture

• Digitally integrated public services utilising digital twins and automation

Getting Involved with NEOM: What You Need to Know

Whether you're a business leader, investor, or professional, NEOM offers multiple ways to participate in its development. Here’s a simplified guide to help you explore the right opportunity:

1. Identify Your Area of Interest

Decide where you fit in NEOM’s ecosystem:

• Invest in infrastructure, clean tech, or hospitality.

• Launch or expand a business aligned with NEOM’s key sectors.

• Apply for career roles in development, operations, or creative industries.

• Collaborate as a researcher, educator, or technology partner.

2. Navigate the Setup Process

For businesses and investors, the key steps include:

• Securing licensing through the Ministry of Investment (MISA).

• Registering your business with the Ministry of Commerce (MOC).

• Complying with local regulations on tax, Saudization, and operations.

• Accessing support through NEOM’s official investor and vendor portals.

3. Join NEOM’s Workforce

NEOM is hiring across a wide range of disciplines, including:

• Engineering, urban planning, and smart infrastructure

• Sustainability, clean energy, and environmental science

• Marketing, media, and content production

• Hospitality, tourism, and event management

• Education, research, and innovation

Check NEOM’s official careers portal for the latest openings.

4. Stay Engaged

With development happening in phases, staying updated is key:

• Follow NEOM’s Newsroom

• Subscribe to official newsletters

• Attend international expos and business forums featuring NEOM representatives

The Big Picture: NEOM as a Model for the Future

NEOM is more than a national project; it is an international benchmark for redefining how cities are designed, built, and experienced. With its forward-looking vision, innovative planning, and emphasis on human-centred living, NEOM is transforming global perceptions of urban development, sustainability, and technology.

As NEOM continues to take shape, it serves as a blueprint for future societies, where environmental responsibility, economic opportunity, and quality of life are integrated into a single, cohesive model.

For tourists, investors, entrepreneurs, and professionals alike, NEOM represents a unique opportunity to contribute to the creation of a world-class destination that reflects the future of living.